Blog: exclsuive

Read our latest daily deep-dives, hot takes, and exciting updates about the digital entertainment world. Check out your favourite analyst, or search by coverage – games, video, music, audio, media & marketing, or critical developments for all.

How radio broadcasters can become key players in the podcast market chessboard

Blog post by Annie Langston

8 Feb 2023

Radio

Spotify

BBC

Last week, Spotify announced an exclusive podcast deal with journalist Louis Theroux , one of BBC’s most notable personalities. Theroux is the latest radio talent to make the move to podcasting, which...

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The cracks in Spotify’s exclusive strategy are starting to show

Blog post by Annie Langston

18 Oct 2022

Spotify

Podcasts

exclsuive

While its invest-or-die strategy in podcasting has made Spotify the most popular platform for podcast listeners (43%), podcasts remain a niche activity overall, with little development in the user experience...

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