Music blog by MIDiA Research

Blog: Music

Read our latest daily deep-dives, hot takes, and exciting updates about the digital entertainment world. Check out your favourite analyst, or search by coverage – games, video, music, audio, media & marketing, or critical developments for all.

MIDiA Chart Of The Week: Music Discovery

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Blog post by Mark Mulligan

30 Nov 2015

Chart Of The Week

When YouTube first starting rising to prominence streaming music was still in its infancy. Thus even though royalty payments were far form setting the world alight, there was a clear case for YouTube views...

Yonder And The Next 100 Million

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Blog post by Mark Mulligan

25 Nov 2015

Beyond Oblivion

Yonder’s partnershipwith Celcom Axciata in Malayisa is a deal that you might have missed . But you should pay attention because it points to the huge emerging market opportunity for music that is largely...

MIDiA Chart Of The Week: How Music Measures Up Against Video

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Blog post by Mark Mulligan

23 Nov 2015

Chart Of The Week

Music Streaming

The music industry has long been viewed as a canary in the mine for how media industries transition into the digital era. In many respects that role has now been outlived. Book publishers quickly realised...

Consumer Spending On Digital Music Fell In 2014 [Yes You Read That Right]

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Blog post by Mark Mulligan

17 Nov 2015

Spending money on recorded music has become a lifestyle choice, an honesty box for the conscientious consumer. No one really needs to pay for music anymore. That much is familiar to most, but what is new...

Quick Take: Facebook Music Stories

Blog post by Karol Severin

6 Nov 2015

digital content

Facebook launched‘Music Stories’ for iPhone users who use Spotify or Apple Music with more hardware and listening options to follow. Music Stories let’s you share 30 second music snippets from Spotify...

MIDiA Data Point Of The Day: Shazam

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Blog post by Mark Mulligan

4 Nov 2015

Data Point Of The Day

Shazam has become part of the digital music marketplace furniture but is seeking out a new business model now as there's no money in the affiliate sales model for streams, not that there was ever that...

MIDiA Chart Of The Week: Listening Habits Of Streaming Music Consumers

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Blog post by Mark Mulligan

2 Nov 2015

Chart Of The Week

Although the relatively early stage of development of the streaming market means that most listening habits are not yet being changed, there are fundamental shifts emerging among streamers and subscribers...

Will Adele Be The Last Hurrah Of The Album Era?

Blog post by Mark Mulligan

23 Oct 2015

The much anticipated Adele album ‘25’ will go on sale on November 20th and its lead single ‘Hello’ hit the airwaves and Vevo today , with Adele doing an impressive number of near-simultaneous radio...

First Take: Electric Jukebox Aims To Take Digital Music To The Mainstream

Blog post by Mark Mulligan

14 Oct 2015

awakening the music industry in the digital age

Back in 2009 I wrote a report at Forrester entitled ' Taking Digital Music To The Mainstream: The Music Product Features For The Living Room’ . In it I outlined a vision for a standalone, affordable...

MIDiA Data Point Of The Day: CD Buyers

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Blog post by Mark Mulligan

12 Oct 2015

Data Point Of The Day

The CD is notdead, the walking dead perhaps, but far from finished. In fact more people buy CDs (41% consumers) than any other recorded music product.The music buyer market is now firmly multi-speed, with...

Welcome To The New Look MIDiA Research

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Blog post by Mark Mulligan

9 Oct 2015

free music report

Over the past 6 months we’ve been busy working on a set of new features and content for MIDiA Research and today we finally get to tell you all about them! When we started MIDiA Research back in July...

MIDiA Chart Of The Week

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Blog post by Mark Mulligan

8 Oct 2015

apple app store

Piracy used to be the dominant narrative of the music industry in the digital era with companies like Napster and Kazaa becoming the cartoon villains. Many industry execs now pride themselves on having...

The Digitally Native Music Consumer

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Blog post by Mark Mulligan

5 Aug 2015

digital natives

MIDiA Research has published a new report looking at the music attitudes and behavior of Digital Natives. The report “The Digitally Native Music Consumer: A Digital Native Music Behaviour Deep Dive”...

Radio's Streaming Distruption

Blog post by Karol Severin

31 Mar 2015

MIDiA has just published its latest report on the global radio market: Radio’s Streaming Disruption: How Streaming And Smartphones Disrupt Radio Audiences. Here are some highlights from the report. MIDiA...

Music Piracy In Brazil: Assessing The Impact On Music Consumption

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Blog post by Mark Mulligan

3 Mar 2015

brazilian music consumer

brazilian music market

MIDiA is pleased to announce the first report from our new Latin American market analyst Leo Morel. The report ‘Music Piracy In Brazil: Assessing The Impact On Music Consumption’ deep dives into the...

Holiday Gifting: Music's Gifting Digital Double Whammy

Blog post by Mark Mulligan

17 Dec 2014

MIDiA Research this week released a new report ‘Holiday Gifting: Music’s Gifting Digital Double Whammy’. MIDiA Research clients can download the report and dataset here . The music industry has long...

Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

Blog post by Mark Mulligan

5 Dec 2014

This week we published our latest report: “Music Consumer Segmentation: From Lagging Indicators To Leading Indicators”. This report explores how music consumer segmentation needs a reboot for the streaming...

Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

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Blog post by Karol Severin

5 Dec 2014

attitudinal segmentation

behavioural segmentation

consumer attitudes

This week we published our latest report: “Music Consumer Segmentation: From Lagging Indicators To Leading Indicators”. This report explores how music consumer segmentation needs a reboot for the streaming...

Unlocking YouTube - How YouTube Will Change Music Subscriptions

Blog post by Mark Mulligan

29 Oct 2014

YouTube is the globe’s leading digital music service but for its size delivers comparatively little back to the music industry in direct revenue. Even the one billion dollars paid out in Content ID revenues...

MIDiA Research Is Looking For Research Sales Support

Blog post by Mark Mulligan

30 Sep 2014

midia research jobs

Over the last 6 months MIDiA has established itself as the definitive source of digital music research and analysis. We have built up an impressive roster of clients comprising the world’s biggest record...

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