Music blog by MIDiA Research

Blog: Music

Read our latest daily deep-dives, hot takes, and exciting updates about the digital entertainment world. Check out your favourite analyst, or search by coverage – games, video, music, audio, media & marketing, or critical developments for all.

SiriusXM’s podcast partnership sets new precedent for the audio market

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Blog post by Annie Langston

7 Apr 2022

At the kick-off of the audio battle, some of the largest tech platforms – most notably Spotify and Amazon – entered the ring by purchasing various podcast networks. These pre-emptive moves aimed to...

Fake artists are what happens when fandom dies

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Blog post by Mark Mulligan

7 Apr 2022

Cultural Trends

The topic of ‘fake artists’ refuses to go away . For those who have been on Mars for the last couple of years, fake artists refer to artists who release under a streaming pen name but do not build...

Is the catalogue acquisition market betting tomorrow's success on yesterday's metrics?

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Blog post by Tatiana Cirisano

5 Apr 2022

music industry investment

music catalogue

The music industry spent $5.3 billion on music catalogue acquisitions in 2021, according to MIDiA's most recent market report , not counting another $6.7 billion that was invested into music companies...

The future of music consumption is (re)creation

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Blog post by Kriss Thakrar

4 Apr 2022

creator economy

The music industry has grown at a record rate , led by streaming and boosted by an influx of an increasingly relevant revenue source: non-DSP streaming (via platforms such as TikTok and Twitch). This growth...

YouTube could create a video and audio relationship to compete with music streaming platforms

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Blog post by Annie Langston

31 Mar 2022

Audio content is most often created without visuals, with creators relying on their voice to engage listeners. However, as podcasting continues to develop, more platforms are looking for differentiated...

Podcast industry tackles underrepresentation, but will every voice be heard?

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Blog post by Annie Langston

25 Mar 2022

underrepresentation

As the podcast format develops, various companies are taking strides to tackle representation issues to ensure that every voice can be heard. For women's history month, Lisbyn announced its #ClaimPodParity...

Spotify’s Loud and Clear is about fandom, not royalties

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Blog post by Tatiana Cirisano

24 Mar 2022

Streaming Music

Streaming Royalties

Spotify has updated its Loud & Clear website exploring how it pays royalties to rightsholders, and it claims that more artists are earning income on the platform than ever before. Many in the music...

Did independents really do three times worse than the majors in 2021?

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Blog post by Mark Mulligan

22 Mar 2022

Business Strategy

Today, the IFPI released its estimates for the global recorded music market, with reported revenues of $25.9 billion. Last year, the IFPI estimated global revenues to be $21.6 billion (note that the IFPI...

Recorded music market shares 2021 – Red letter year

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Blog post by Mark Mulligan

18 Mar 2022

Record music market

global music revenues

label trade revenues 2021

We suggested back in 2020, that 2021 was going to be a strong year for the recorded music market. As it turns out, 2021 was the fastest growing year in living memory, with growth across most formats, contrasting...

The live audio craze sparked in lockdown – but will it be part of our new normal?

Cover image for The live audio craze sparked in lockdown – but will it be part of our new normal?

Blog post by Annie Langston

17 Mar 2022

During the pandemic, live audio (arguably a new generation of radio) became a much-needed distraction and comfort to many people in lockdown. Clubhouse, which originally began with invite-only exclusivity,...

What the music industry can learn from play-to-earn gaming

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Blog post by Tatiana Cirisano

16 Mar 2022

Should entertainment fans be compensated for their fandom? Play-to-earn (P2E), a newly popular school of thought in the gaming space, says yes. People usually play video games for pure enjoyment, but in...

Why TikTok is primed to become the next-generation music company

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Blog post by Tatiana Cirisano

10 Mar 2022

By now, TikTok’s impact on popular music is well-established. The platform routinely catapults songs to hit status, and it has become a regular part of digital marketing campaigns. But behind the scenes,...

Spotify’s Car Thing has radio listening in its sights

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Blog post by Annie Langston

10 Mar 2022

The adoption of streaming into our audio experiences has created an industry-disrupting practice that broke away from physical forms of consumption. The hardware we once relied on has been seamlessly replaced...

Why Dolly Parton may want to wait before selling her catalogue

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Blog post by Mark Mulligan

10 Mar 2022

Cultural Trends

In a recent interview with the BBC, Dolly Parton said that she is considering selling her publishing catalogue, stating that she would simply launch a new publishing company and start all over again. On...

“Creativity has no genre”: What it takes to make it in music

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Blog post by Hanna Kahlert

8 Mar 2022

international womens day

The last few years have brought huge shifts in the music industry, from the rise of streaming to the prominence of readily-available creator tools. They have also brought cultural changes in music and...

Epic Games, Bandcamp, and fandom for the ‘me’ generation

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Blog post by Mark Mulligan

3 Mar 2022

Cultural Trends

Honestly, it has been a struggle to find the inspiration to write a blog post about the music industry, considering what is going on in the world at the moment. But along came this story, which is eye...

The podcast push that mainstream audiences never asked for

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Blog post by Annie Langston

1 Mar 2022

spotify podcasts

The investment from streaming platforms to bring podcasts to mainstream audiences has reached, quite literally, a stadium-sized push. These platforms are making investments as part of wider strategic objectives...

If Web3 is so forward-thinking, why is it so male dominated?

Cover image for If Web3 is so forward-thinking, why is it so male dominated?

Blog post by Tatiana Cirisano

28 Feb 2022

gender equality

Strike up a five-minute conversation with someone in the Web3 space, and any combination of the words “forward-thinking”, “revolutionary”, and “equitable” is bound to come up. Many proponents...

Kanye’s Stem Player release is a real-time experiment in superfan targeting

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Blog post by Tatiana Cirisano

23 Feb 2022

monetising fandom

Music Streaming

Never one to follow tradition, Kanye West has announced that his next album, Donda 2 , will not be available on streaming services. Instead, he will release it exclusively on the Stem Player (a handheld...

Music creators – we want your insight!

Cover image for Music creators – we want your insight!

Blog post by Mark Mulligan

22 Feb 2022

Audience Insight

Beyond our role in analysing, reporting, predicting, and consulting within music and media, MIDiA is a team of people - many of us creators too - who are committed to making a fairer, more sustainable...

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