netflix blog by MIDiA Research

Blog: netflix

MIDiA’s UK video consumer deep dive Q2 2020 report

Blog post by Tim Mulligan

20 Aug 2020

MIDiA Research has published its Q2 2020 UK Video Consumer Deep Dive report, with an update on where the leading streaming services are and how they have adapted to the ongoing disruption wrought by COVID-19....

DAZN’s belated UK launch: Can it avoid Eleven Sports’ 'mistake’?

Blog post by Alistair Taylor

24 Jul 2020

Video

Sports

Media & Marketing

DAZN, the anointed ‘Netflix of Sport’, has announced plans to resume launching its services globally via a beta service covering boxing bouts In July and August, for users who have registered their...

Netflix Q2 2020 earnings: Lockdown revenue windfall but performance expected to fall

Blog post by Tim Mulligan

17 Jul 2020

Video

netflix

Netflix q2

H1 2020 has been particularly good for Netflix. Q1 2020 saw record subscriber growth of 27.8 million net additions and its original content has dominated viewer interest over the previous six months. The...

NBCUniversal hopes to draw level with Premier League move

Blog post by Alistair Taylor

15 Jul 2020

Video

Sports

Covid-19

With Comcast’s NBCUniversal-owned Peacock launching today (July 15th), sports fans will be excited ahead of NBCU’s repositioning of its English Premier League (EPL) rights, giving paying subscribers...

Netflix $17 billion budget staves off Disney and HBO Max competition

Blog post by Tim Mulligan

30 Jun 2020

Video

netflix

disney

As Netflix increases its annual content budget from the $13.9 billion in 2019 to an estimated $17 billion in 2020, the global video streaming leader is responding to the competitive threat posed by its...

Is streaming making it harder and more expensive for consumers to access video content?

Blog post by Tim Mulligan

19 Jun 2020

Video

streaming

Apple TV+

Back in 2007, Netflix made its famous pivot from being a subscription postal DVD rental provider to becoming an on-demand video streaming provider. Fast forward 13 years and the entire TV industry has...

The Last Dance – ESPN Raining Threes

Blog post by Alistair Taylor

18 May 2020

Adam Silver

bundle

Chicago Bulls

With the pandemic-enforced postponement of live sports creating an entertainment void for sports fans, US broadcaster ESPN played its trump card to capitalise on the thirst for stimulating content during...

Does Virgin Media Plus O2 Equal A New UK Communications Major?

Blog post by Tim Mulligan

6 May 2020

Banijay

Comcast

EPL

Liberty Global which is the parent company of Virgin Media, is in talks with Telefonica subsidiary O2 about combining the two businesses together to create a new UK challenger to BT. Virgin Media is the...

HBO Max Now Has Its Launch Date-Will This Turn Out To Be Good Or Bad Timing?

Blog post by Tim Mulligan

24 Apr 2020

Covid-19

d2c

On Tuesday, AT&T subsidiary Warner Media announced the launch date for its forthcoming D2C streaming video service HBO Max. On May 27 th HBO Max will launch into a world radically different from the one...

The Battle Down Under

Blog post by Alistair Taylor

23 Apr 2020

#playerstogether

A-League

additive services

With COVID-19 exposing the vulnerability of pureplay sport streaming services , the importance of building out a robust and downturn-proof offering is fundamental to the viability of these currently additive...

Netflix Q1 2020- Streaming’s First Financial Lockdown Update

Blog post by Tim Mulligan

22 Apr 2020

d2c

disney

netflix

As the world continues to adjust to the new normal of lockdown, work and entertainment now revolves around the home. Over the past month a combination of consumer survey data, ratings announcements and...

Consumption and Production Impacts on TV and Video Streaming under Lockdown

Blog post by Tim Mulligan

21 Apr 2020

Covid-19

COVID-19 programming

disney

Unsurprisingly the UK government opted to extend lockdown for a further three weeks last week, and today will mark the first full month of lockdown for UK consumers. In the US 95% of the population is...

Welcome to the new Era of Pandemic Programming

Blog post by Tim Mulligan

9 Apr 2020

Covid-19

disney

netflix

As 25% of the world gets used to a second month of lockdown following the public health crisis unleashed by the COVID -19 pandemic, the impact on video continues to grow. Propositions in this new landscape...

The COVID Bounce: How COVID-19 is Reshaping Entertainment Demand

Blog post by Mark Mulligan

27 Mar 2020

amazon music

Amazon Prime

apple tv

The economic disruption and social dislocation caused by the COVID-19 pandemic is not evenly distributed. Some business face catastrophe, while others thrive. Across the entertainment industries the same...

Kingdom: Global Events Correlate with Show Awareness

Blog post by Hanna Kahlert

19 Mar 2020

Awareness

Chart Of The Week

coronavirus

From George Romero’s 1968 Night of the Living Dead to the more recent Walking Dead, to even Game of Thrones’ whitewalkers, zombies have been a cultural zeitgeist metaphorically teasing at our inner...

Altered Carbon: Tracking Fandom into the Future

Blog post by Hanna Kahlert

6 Mar 2020

Altered Carbon

baby yoda

Chart Of The Week

In the digital era, anything can generate metrics – to the point where no matter how good the numbers look, actual success can sometimes be unconnected. Logged ‘views’ of an advertisement don’t...

The Age of the Creators

Blog post by Hanna Kahlert

17 Feb 2020

artist streaming income

artists direct

Chart Of The Week

For the meek shall inherit the earth… Since early 2019, MIDiA has been publishing findings that we are moving progressively into a market dynamic in which creators are being empowered by technology to...

Joining the D2C Streaming Wars Is a Do-or-Die Moment for ViacomCBS

Blog post by Tim Mulligan

12 Feb 2020

cbs

d2c

disney

Last Thursday CNBC reported that the newly-merged ViacomCBS is planning to launch its own direct-to-consumer (D2C) service, with a formal announcement to be made during the company’s forthcoming...

Tale of the Tape: UFC or Bundle Driving ESPN+ Adoption?

Blog post by Alistair Taylor

11 Feb 2020

adoption

binge viewing

bundle

Walt Disney’s pureplay sports streaming service ESPN+, which launched back in April 2018, has surpassed 7.6 million paid subscribers, Disney’s chief executive Bog Iger reported during last week’s...

A View to a Sure Thing – Part Two

Blog post by Tim Mulligan

29 Jan 2020

Metro-Goldwyn-Mayer

mgm

netflix

Long-term readers of the MIDiA Research Blog may remember a post from September 2017 outlining the appeal to tech majors Apple and Amazon of acquiring the rights to the James Bond...

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