Peacock blog by MIDiA Research

Blog: Peacock

Peacock arrives to disrupt the European streaming market

Blog post by Tim Mulligan

16 Nov 2021

Today, November 16th, Peacock finally arrives in Europe with its soft launch in the UK and Ireland via Comcast’s European subsidiary, Sky. At no additional cost, Peacock will be made available to Sky...

Discovery enters streaming race with discovery+ and Olympics offering

Blog post by Alistair Taylor

9 Dec 2020

discovery

Eurosport

discovery+

Last week , Discovery announced it will launch discovery+, ‘the definitive non-fiction’ subscription-video-on-demand (SVOD), on January 4th, 2021. Consumers in the US can expect the largest-ever content...

Why DAZN is adapting to German consumer nuances with linear and digital bets

Blog post by Alistair Taylor

22 Oct 2020

AZN

sport-centric

SVOD

DAZN’s recently-established position as the ‘Netflix of sport’ has been a hard fought one, requiring extensive rights investment in order to carve out a compelling proposition. In the markets where...

Recovery Economics: What the post-lockdown world looks like for TV

Blog post by Tim Mulligan

22 Jul 2020

Video

brave new world

recovery economics

As the quarter of the world that experienced the COVID-19 lockdowns start to fitfully open up again, the realisation that the world has irrevocably changed is starting to settle in. With the highly contagious...

NBCUniversal hopes to draw level with Premier League move

Blog post by Alistair Taylor

15 Jul 2020

Video

Sports

Covid-19

With Comcast’s NBCUniversal-owned Peacock launching today (July 15th), sports fans will be excited ahead of NBCU’s repositioning of its English Premier League (EPL) rights, giving paying subscribers...

AVOD Steps Out Into the Lockdown Era

Blog post by Tim Mulligan

16 Apr 2020

Peacock

quibi

roku

Yesterday saw the soft launch of Peacock, the new direct-to-consumer (D2C) ad-supported video on demand (AVOD) and subscription video on demand (SVOD) hybrid app from NBCUniversal – the media subsidiary...

Olympics Postponement: The Sports Media Landscape of COVID-19

Blog post by Alistair Taylor

26 Mar 2020

Advertising Revenue

broadcasters

business model

The global COVID-19 pandemic is increasing pressure on the viability of emerging and legacy media business models, and is already having an unprecedented impact on the sports industry. An unprecedented...

Joining the D2C Streaming Wars Is a Do-or-Die Moment for ViacomCBS

Blog post by Tim Mulligan

12 Feb 2020

cbs

d2c

disney

Last Thursday CNBC reported that the newly-merged ViacomCBS is planning to launch its own direct-to-consumer (D2C) service, with a formal announcement to be made during the company’s forthcoming...

Peacock Goes for Gold

Blog post by Alistair Taylor

23 Jan 2020

ad-free

All or Nothing

AMC

On the 16 th of January , Comcast (owner of NBCUniversal) unveiled further details of its direct to consumer (D2C) proposition, Peacock. Peacock is set to debut on the 15 th of April exclusively for Comcast’s...

Peacock Gets Ready to Ruffle Some D2C Feathers

Blog post by Tim Mulligan

22 Jan 2020

Comcast

nbc

NBCUniversal

On January 16 th , US communications behemoth Comcast (owner of NBCUniversal) held an investors day to provide much-needed clarity around its forthcoming direct-to-consumer (D2C) service Peacock. Of the...

The Challenge for Global D2C Growth in 2020

Blog post by Tim Mulligan

17 Jan 2020

d2c

disney

HBO Max

2020 promises to be a big year for direct-to-consumer (D2C) services, with Warner Media’s HBO Max and Comcast’s Peacock set to join Apple TV+ and Disney+ in the battle to win streaming audience share...

Is Comcast’s D2C Move Primarily Digital Peacocking?

Blog post by Tim Mulligan

9 Dec 2019

Comcast

d2c

digital peacocking

On January 16 th 2020, Comcast will be holding an investor day meeting to provide further clarity around Peacock – its forthcoming ad-supported direct to consumer (D2C) video streaming service. The focus...

Disney+ Recovers From Initial Blunder to Surpass 10 Million Sign Ups on Debut!

Blog post by Alistair Taylor

14 Nov 2019

21st century fox

all-encompassing offering

AppleTV+. Market saturation

Disney claims unexpected traffic on its newly-launched service was at fault for the buffering and technical issues of Disney+’s launch Tuesday . The issues highlight just how difficult it is transitioning...

Disney FY 2019 Results – The Final Sanity Check Before Everything Changes

Blog post by Tim Mulligan

8 Nov 2019

d2c

disney

HBO Max

We are now less than a week away from possibly the most important day in Disney’s 21stcentury history, as November 12this when its direct to consumer (D2C) service Disney+ goes live. While we will not...

The Streaming War Enters a New Phase with Aggressive Content Slates

Blog post by Amanda Stears

22 Oct 2019

apple tv

binge watch

disney

For once, consumers can hit the pause button on subscription fatigue and watch the streaming wars unfold while reaping the benefits of the competition. US viewers are in for a treat as the launches of...

Why the D2C Era Is About to Begin in Earnest

Blog post by Tim Mulligan

11 Oct 2019

apple tv

d2c

direct-to-consumer

Next month Apple TV+ and Disney+ will launch, followed by Warner Media’s HBO Max in Q1 2020 and NBCUniversal’s Peacock in April – making the next six months pivotal in the evolution of direct-to-consumer...

Could a Recession Change the Tide for Sports Rights Allocation?

Blog post by Alistair Taylor

24 Sep 2019

additive services

all-encompassing offering

AppleTV+

Revenue remains rights holder’s priority qualifier for allocating rights. However, with an impending recession, we are likely nearing an inflection point whereby rights holders may start to look towards...