streaming video blog by MIDiA Research

Blog: streaming video

Why MGM is so important to Amazon Prime Video

Blog post by Tim Mulligan

15 Mar 2022

In the absence of any last minute objection from EU regulators today, Amazon’s $8.45 billion acquisition of film studio MGM will be approved this month, pending the outstanding US Federal Trade Commission’s...

Pluto TV, Rakuten TV & XUMO to discuss how AVOD unlocks the mainstream consumer - July 7

Blog post by Dara Jegede

23 Jun 2021

AVOD

advertising

Digital audiences

AVOD was well positioned to benefit from the uplift in home entertainment time due to lockdowns imposed to stem the spread COVID-19. However, engagement growth was modest in 2020, remaining below 10% for...

Streaming censorship: The threat to India’s growing importance in the global marketplace

Blog post by Srishti Das

12 Mar 2021

Online video

Censorship

india

Video streaming services like Netflix, Amazon Prime Video and Disney+ Hotstar have been fortunate to experience minimum restrictions on content from Indian regulators as they established themselves. However,...

Is HBO Max about to disrupt Netflix domestically with relevant scripted drama?

Blog post by Tim Mulligan

3 Sep 2020

Video

Online video

streaming video

When Warner Media executives commissioned the retro gothic horror original Lovecraft Country for its new flagship streaming service HBO Max, they could not have imagined just how on message the show would...

MIDiA’s UK video consumer deep dive Q2 2020 report

Blog post by Tim Mulligan

20 Aug 2020

YouTube

netflix

streaming video

MIDiA Research has published its Q2 2020 UK Video Consumer Deep Dive report, with an update on where the leading streaming services are and how they have adapted to the ongoing disruption wrought by COVID-19....

Why Warner Media Is Investing in Incoming CEO Jason Kilar

Blog post by Tim Mulligan

3 Apr 2020

d2c

hulu

Jason Kilar

On Wednesday AT&T announced that Jason Kilar will become the new CEO of Warner Media on May 1 st 2020. The choice of Kilar speaks volumes about how the US communications major is...

Disney+ Has Tapped the Cultural Zeitgeist with the Mandalorian

Blog post by Tim Mulligan

6 Dec 2019

baby yoda

disney

midia index

With 10 million sign ups in its first day, there is no doubt that Disney+ has tapped strong latent demand in what is already a highly saturated US streaming video market. What differentiates market...

Universal Search – The Gaping Hole in Streaming Video

Blog post by Amanda Stears

5 Dec 2019

All 4

BBC iPlayer

cord shavers

The day is done and you are slouched on the sofa, ready for some binge watching. But how often have you found yourself aimlessly scrolling through Netflix, Amazon Prime Video, Now TV etc. not knowing exactly...

Why Music Streaming Could Really Do with a Disney+

Blog post by Mark Mulligan

5 Nov 2019

AMC Cinemas

disney

disruptive innovation

The music and video streaming markets have long been best understood by their differences rather than similarities, but the flurry of video subscription announcements in recent months have upped the ante...

Could a Recession Change the Tide for Sports Rights Allocation?

Blog post by Alistair Taylor

24 Sep 2019

additive services

all-encompassing offering

AppleTV+

Revenue remains rights holder’s priority qualifier for allocating rights. However, with an impending recession, we are likely nearing an inflection point whereby rights holders may start to look towards...

US Cord Cutting Full-Year 2018: Transition Uptake

Blog post by Hanna Kahlert

30 Apr 2019

cord cutting

cord shaving

Media

This article is derived from MIDiA’s US Cord Cutting Full Year 2018 report. Cord cutting is now an established part of the US pay-TV landscape, illustrating the impact of streaming video on demand (SVOD)...

Apple Gets Ready for Showtime

Blog post by Tim Mulligan

15 Mar 2019

Apple video

Online video

streaming video

Apple fans this week have been speculating about the March 25 th event which the tech major has announced it will be holding at its Cupertino, California headquarters. The tagline for the event...

Why Music and Video are Crucial to Apple’s Future

Blog post by Mark Mulligan

7 Jan 2019

Amazon Prime

apple earnings

apple mno

Apple’s downgraded earnings guidance represents its first profit warning in 10 years. This is clearly a big deal, and probably not as much to do with a weakening Chinese economy ifAlibaba’s 2018 Singles’...

How Netflix is Slowly Disrupting YouTube

Blog post by Tim Mulligan

14 Sep 2018

AVOD

netflix

Online video

One of the foundational cornerstones of monetising the digital economy is that there are two ways of paying for digital content: either with your wallet or with your attention. In the digital video streaming...

Netflix 2018 Q2 Earnings: Wall Street Wakes Up to the Savvy Switcher

Blog post by Tim Mulligan

17 Jul 2018

netflix

original content

paid subscriptions

On Monday (July 16 th ) Netflix announced its 2018 Q2 earnings and came head to head with the inflated expectations raised through six months of sustained growth. Netflix’s stock price has increased...

How Tencent is Successfully Monetising a Messaging App Ecosystem

Blog post by Alistair Taylor

6 Jul 2018

China

digital content

facebook

Chinese tech giant Tencent, the company that 12 months ago you probably were not paying attention to, is now the second largest messaging app ecosystem globally, behind Facebook. Tencent is the only company...

Are Consumers Losing Out From the Latest Premier League Rights Deal?

Blog post by Alistair Taylor

15 Jun 2018

Amazon

consumers

EPL

Following the landmark rights deal that saw the English Premier League (EPL) sell domestic rights to the tech major Amazon, the sports landscape has fundamentally changed. For the first time the EPL has...

The Fight for Viewership in the New Sports Video Era is Only Just Getting Started

Blog post by Alistair Taylor

6 Jun 2018

consumer behaviour

cord cutting

digital rights

Traditional linear TV broadcasters are feeling the strain from the reduction in loyal customers, as sports consumption continues to transition from TV to online and mobile. SVOD’s streaming content land...

Why Comcast is bidding for Sky

Blog post by Mark Mulligan

27 Feb 2018

Amazon

Comcast

FCC

In a dramatic development Tuesday, US telco giant Comcast announced it is bidding £22.1 billion ($31 billion) for UK pay-TV operator Sky. This is a 16% premium to the existing takeover bid currently undergoing...

Netflix Is Now A Truly International Player

Blog post by Tim Mulligan

23 Jan 2018

netflix

streaming

streaming video

In light of MIDiA Research ’s Q4 2017 Brand tracker survey data, which revealed that Netflix penetration in the US has reached 49%, Netflix has to look outside the US for future growth. Why is international...

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