tech blog by MIDiA Research

Blog: tech

Why TikTok and the future of social is now on trial

Blog post by Hanna Kahlert

5 Apr 2023

The last two weeks have seen social platforms, especially TikTok, abuzz with clips of TikTok CEO Shou Zi Chew’s hearing before the US congress, answering lawmakers’ questions about the social media...

The future lies beyond tech – a long(er) read

Blog post by Hanna Kahlert

14 Dec 2022

metaverse

NFTs

As entertainment companies start planning their next big steps for the coming year, the success and failure of their strategic decisions will hinge on one big, and perhaps surprising, existential question...

Tumult at Twitter shines a light on a deflating tech bubble

Blog post by Hanna Kahlert

17 Nov 2022

tech

If the cultural ‘in’ cycle is speeding up, what will sustain entertainment?

Blog post by Hanna Kahlert

19 Aug 2022

entertainment

Cultural Trends

attention recession

When the first season of Stranger Things entered the zeitgeist in 2016, its set, soundtrack, and all-around vibes fit perfectly with the 80’s cultural revival of the time. Americana ‘hipster’ was...

Reflections on the music industry at NFT.NYC

Blog post by Tatiana Cirisano

23 Jun 2022

cryptocurrency

NFT

record labels

At the fourth annual NFT.NYC conference in New York, the sentiment fell somewhere between faint excitement and “so this is still a thing, right?” Unlike this time last year, when the music industry...

Quick take: What the Apple event’s creator focus means for lean-in entertainment

Blog post by Hanna Kahlert

21 Oct 2021

creator tools

apple event

mainstream

The October 18th Apple event –for all its usual showmanship – did not have anything hugely innovative to unveil. New colours of the Apple HomePod, a new tier of AirPods, and the return of MagSafe charging,...

Creator tools will drive the (equal opportunity) future of music

Blog post by Hanna Kahlert

17 Sep 2021

women in music

creator tools

synth

The last two years under a pandemic have driven more music creators in a DIY direction. Equipment and instrument sales reported record-breaking growth over lockdown – Sweetwater, for example, had its...

Facebook faces anti-trust lawsuits, sounding a warning to big tech

Blog post by Hanna Kahlert

16 Dec 2020

ads

data

facebook

Last Wednesday, 48 US State attorneys general and the US Federal Trade Commission filed lawsuits against Facebook, echoing the hearings before Congress earlier this year in declaring that the company’s...

Have We Reached Peak Tech?

Blog post by Mark Mulligan

27 Sep 2019

Alexa

disruption

dot com

In last week’s Take Five I highlighted a Vox story which reported that over the last year the number of companies using terms like ‘tech’ or technology’ in their documents is down 12%. This is...

Battle of the Docuseries: Who Mirrored Who?

Blog post by Alistair Taylor

13 Jun 2019

addressable audience

All or Nothing

capital

Leeds United are set to become the latest soccer club to feature in an original documentary series, with tech major Amazon securing a deal for a behind-the-scenes look at Argentinian manager Marcelo Bielsa’s...

The Meta Trends that Will Shape 2019

Blog post by Mark Mulligan

16 Nov 2018

2019 forecast

2019 tech and media predictions

MIDiA has just published its annual predictions report . Here are a few highlights. 2018 was another year of change, disruption and transformation across media and technology. Although hyped technologies...

Slush 2017 – All To Play For

Blog post by Tim Mulligan

1 Dec 2017

Eco Wave Power

finland

Generation Investment Management

In case you haven’t heard, this week, mainland Europe’s northernmost capital Helsinki is ground zero for tech and media. It all kicked off on Tuesday November 28 with the two-day Slush Music 2017;...

Quick Take: Big Tech’s Q3 Earnings Have Big Implications for Media

Blog post by Zach Fuller

3 Nov 2017

advertising

Alphabet

Amazon

With US listed public companies’ quarterly earnings currently being drip-fed to Wall Street, here are two of the implications for Media and Advertising entities from Tech’s Big Four Q3 earnings: Amazon’s...