Markiplier’s podcast breakthrough sets a new precedent for games creators

Case Study

Case Study by Annie Langston and Kazia Rothwell

3 Apr 2023

Spotify

Games

Markiplier

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The Witcher
Netflix’s appeal to gamer fandom

Case Study

Case Study by Tim Mulligan, Karol Severin, Perry Gresham, Sam Griffin and Ben Woods

20 Mar 2023

Video

Games

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Cult of the Lamb

Case Study

Case Study by Ben Woods

4 Jan 2023

Video

Games

social video

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Meta and games
The race between user interface and content

Case Study

Case Study by Karol Severin

29 Sep 2022

Games

Cultural Trends

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FaZe Clan

Case Study

Case Study by Richard Broadhurst

5 May 2022

Video

social

social media

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