Music’s Instagram moment
The social music creation revolution

Report by Tatiana Cirisano

1 Mar 2023

£3,000.00 excl. VAT

music industry

social media

social video

20,000 foot view Social media has steadily integrated music, and music creation tools have steadily become more social. These trends are converging, accelerated by shifts in consumer behaviour and artificial...

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Social video
TikTok sets the pace

Report by Richard Broadhurst

10 May 2022

£3,000.00 excl. VAT

ad

app

consumer

Social video is optimising lean-through engagement for digital natives, with simple editing features, filters, and music. Value for younger digital natives (those aged 16-19-years-old) lies in co-creation,...

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Attention economy
After the lockdown boom

Report by Mark Mulligan

23 Nov 2021

£3,000.00 excl. VAT

entertainment consumption

entertainment hours

media time

The pandemic-triggered change in everyday life resulted in a boom in entertainment consumption, which, in turn, saw growth in emerging formats as well as a temporary rebound for traditional formats. As...

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20/20 Vision
MIDiA Research Predictions 2020

Report by Alistair Taylor, Amanda Stears, Karol Severin, Keith Jopling, Mark Mulligan, Tim Mulligan and Zach Fuller

10 Dec 2019

£5,000.00 excl. VAT

Keywords: trends

user modified content

abundance paradox

The 20,000 Foot View In this report MIDiA Research analysts present their predictions for what will be the big trends in digital media and tech across music, video, media, brands, marketing, games and...

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Global Video Forecast 2018–2025

Report by Tim Mulligan

6 Dec 2018

SVOD

streaming video subscriptions

streaming video

2018–2025 will represent an epoch-defining era for video as streaming supplants analogue as the main technology for delivering content to TV audiences. In 2018 streaming video subscriptions already...

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Short Form Video Growth
The Rise Of Social Video

Report by Tim Mulligan

16 Nov 2015

facebook

snapchat

vessel

The 20,000 Foot View Since its launch back in 2005, YouTube has dominated online video with an audience winning combination of user generated content and corporate short form content. While YouTube is...

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